BUILD LANDING PAGES THAT CONVERT

Steal with pride from one of our favorite resources for how to build well-designed landing pages.

(1) Building a landing page that converts starts with nailing the basics. Start with solid (and simple) navigation, page length, hero images, and headlines before delving into more complicated design choices.

(2) ChartMogul’s study on SaaS landing pages is a few years old, but still has great insights. Their collection of the top SaaS landing pages is great inspiration for any marketer.

(3) Don’t forget about social proof. Including customer testimonials, links to case studies, and customer logos helps remove hesitation and promote confidence from prospective customers. Don’t skip it.

Watch Paul from the Ops Team walk through our favorite resource on landing page design - ChartMogul’s Landing Page Study.



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LOOKING FOR LANDING PAGE EXAMPLES?

ChartMogul has compiled a collection of the best SaaS landing pages - you can find a link to their favorites here.


OTHER WEBSITE RESOURCES.

(Because it’s the first place your customer looks.)

 

TOOL: HubSpot’s website grader

OPS HUB PAGE: Ideal Customer Profiles

BLOG: The Three Rooms of Marketing Messaging